It seems that direct sale businesses are back and stronger then ever. Companies such as WineShopAtHome, Touchstone Crystal, Pampered Chef, Arbonne, Avon, Nu Skin and Creative Memories are just a few of the direct sales options that many SAHMs (Stay At Home Moms) are taking advantage of for income, flexible schedules and fun! I call them Momtrepreneur Enterprises. These companies cater to the hectic and scattered schedules of most SAHMs. To find out more about the lure of these companies, I interviewed five women currently involved in a direct sale business. My first question was "Are you doing it because of the economy?" Most indicated that the economy was not a big factor. In
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